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Welcome to Marketing Merge Network - A support resource for Renegade University & Professional Members, as well as Network Marketers ready to take their business to the next level.
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Featured Renegade Professional Articles:
#1: Internet Network Marketing: 3 Things You Must Have
#2: Never Use Duplicate Content in Your Marketing
#3: 90-Day Action Plan for Renegade Professionals
Click to view the support area for Renegade University
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Instructions For the Marketing Merge Guides Program...
The details on joining the Marketing Merge Guides program is posted below and will be here for 24 hours, starting at 2 PM PDT on Wednesday May 14th. So you won't be able to access this link after May 15th at 2 PM PDT.
This is to help us keep the number of Guide applicants to a manageable level (since there is no additional cost to join and requires a lot of time on our end working individually with the Guides).
After going to this link you may want to print the entire page so you can access the information in the future (or copy and paste it and save it onto your computer).
Please do not post this information anywhere, or email it to others. It's important to manage the number of people we work with to provide the highest quality of support.
Click to review the Marketing Merge Guide Program
Or, go to this link below:
http://www.marketingmerge.com/guide_network/
Create Internet Marketing Content that Links Your MLM Company to Your Internet Marketing Coaching...
Did you know that there are people searching for an upline in your company?
And they're not just looking for just any upline, they're looking for someone to join who knows something about Internet attraction marketing.
If you started setting anything up at all from the Professional tutorials, you most likely have a jump start that they will want to learn from.
How do I know there are people searching for Internet attraction guides for specific companies?
I've been getting quite a few emails from people asking if I could refer them to someone who is at the Renegade Professional level and in a particular MLM company.
They are usually people who already know they want to join a particular company but haven't signed up yet. They tell me they'd like to join someone who is in Marketing Merge and who started using Internet attraction marketing.
I don't refer them to anyone because these people were already referred to Marketing Merge or the University by a guide who wouldn't appreciate me sending their prospects elsewhere.
However, they often go to Google or Yahoo and search for Renegade University and (company X). Or, Marketing Merge and (Company X).
Will you come up?
If you're very far through the tutorials, at least to Phase II, you already know how you could come up.
These are the best most targeted leads already eager to sign up with your company.
And what this tells me is that there are people looking for Internet Network Marketing coaching WITHIN a particular network marketing company even outside of the search for The Renegade and (Network Marketing Company X).
If I were you I'd be creating squidoo and hubpages (as well as blog or web pages) targeting key words like:
Internet Network Marketing and (Your Company Name Here).
or...
Internet Network Marketing Coaching and (Your Company Here).
and...
Renegade University and (Your Company Name Here).
and...
Marketing Merge and (Your Company Here).
and...
The Renegade Network Marketer and (Your Company Here).
You get the point.
Now you don't have to create several different pages although you could.
One options is to create one page that would share a little about the new model of marketing and how people in X company who are seeking guidance will find useful information at your page. Give useful tips for people in company X (your company or others) and at the bottom have a message that if they're seeking a guide to contact you.
Then create lots of incoming links to that one page (with variations of what people might be typing in)... like 'Company X and Internet Marketing' and 'Company X and Renegade University' -- and so on.
People who are looking to join a specific company who want an upline who is involved with Marketing Merge and/or Internet network marketing will find you.
(Hey, if you're new to Marketing Merge training, just go through your step by step tutorials and this will all make sense soon).
And a note to everyone: we'll be covering this in webinars and I'll be giving you tons of training on things like this going forward. It will all become simple to you if you work hard and let your imagination wander at the same time.
Review the comments below and if you have any questions on this, fire away!
Internet Network Marketing: Improving Your SEO with Wise Anchor Text
Once you have created some Internet content you want to make slight adjustments to keep improving your results to generate more and more leads on a steady basis.
Most likely you've just started this process and you're wondering where you can improve. I'll show you one very big area you can improve on today.
Commit to constant and never-ending improvement and you'll have 30+ leads coming in a day (and a lot of cash-flow) for whatever target market you want. You'll write your own ticket in any business if you see this process through.
If you've created a Squidoo Lens, Hub Page, Blog, Article, Site, or ANY Internet content at all, and you've watched the Phase II tutorial on how to use anchor text to improve your search engine rankings, this email will help you improve your results significantly... with only a slight adjustment to the way you use anchor text.
Are You Brand New or Haven't Created Internet Content Yet?
If you're brand new to Marketing Merge and the Renegade Professional level you can disregard this message.
Your next step is to take just a couple hours and start building your first Internet content that will position you to start attracting prospects for the first time. Always connect with your guide if you have questions on your next step. To find your guide, log into your Professional account and click on the icon, 'Go Back to School.'
The Biggest Improvement Members Can Make...
I'm always looking through member's content to see where I might improve or add to the training tutorials.
One thing I caught recently is that many of you are linking directly to your lead capture pages for Renegade University, The Renegade Network Marketer, Building on a Budget, Magnetic Sponsoring, SBI, and a long list of other affiliate products.
That's great that you're putting those links in front of your audience, but here's a tip that will significantly increase the number of leads you generate from your current efforts.
1. Create an Internet page (like a Squidoo, Hub, Blog post, or site page, whichever) that gives an overview of each of these affiliate products you're referring to.
2. Give a review of that affiliate product on that page you create (like a review on Renegade University, Renegade Professional, Renegade Network Marketer, Renegade System, Magnetic Sponsoring, SBI, etc).
3. On this review page you'll of course want to link directly to your affiliate links.
4. Now, go back through all your content at your Squidoo, Blog, Ezinearticle, etc... and look for where you may have linked to an affiliate link (like Renegade Network Marketer, University, Renegade System, Magnetic Sponsoring, Building on a Budget, etc)... and link to the review page instead.
Why?
Because as we've covered in the Phase II tutorial intro class, every link is a vote in the eyes of the search engines like Google. So you want to create a lot of incoming links to your own content.
If you don't do what I'm suggesting here, and you link to your Renegade affiliate page (for example) without first linking to a page that reviews the Renegade, you aren't giving your own content a vote. You won't have a page that can come up on the search engines for that search term and you're totally missing the boat (and the point) to the goal here.
But if you link 'Renegade Network Marketer' to a review page that you've created about The Renegade Network Marketer, you now have a better chance of coming up on the search engines when people search for Renegade Network Marketer (in this example).
And it's not just about the search engines. Content on Hub pages and Squidoo or Ezinearticles can attract traffic and leads from other sources as well.
Let me repeat the goal here this way:
When you're linking to things, make sure you find every opportunity to link to your own stuff!
You may have to create some short and sweet review in order to accomplish that. You can always come back and make it better later. But at least start creating links to your own stuff (about Renegade University, Renegade Network Marketer, Building on a Budget, etc).
In fact, you should have a review page on people too. So in your writing when you use the words Ann Sieg, link it to a review page you have on her. And so on and so on. This is what I mean when I say build a web of content.
Do this and you'll start generating a ton of leads.
Important...
But do it outside of just Renegade, Ann Sieg, Building on a Budget, etc.
Another example:
If you referred to a book in an article and linked to an Amazon book... you could instead link to a VERY short and sweet overview about the book, which then links to the Amazon link where they can buy the book.
Now when people search for that book there's a good chance you'll come up on the search engines?
Let's say that book was 'Your First Year in Network Marketing,' by Mark Yarnell, which is highly searched. How beneficial would it be to be coming up on the search engines when search for this (or the hundreds of other books your target market is searching for?)
If you only had linked to the Amazon link without first creating some content to link to, you'd be missing all those leads you can generate.
When you build out your web of content look at what you've already created. Look at what you can create next based on what you've already written about.
For example, another top search phrase is 'Network Marketing books.' Look for places in your already existing content to 'plant' these kinds of terms into. Then create a page about 'Network Marketing books' in this example. Then whenever you're creating new content going forward and you see a chance to use that term 'network marketing books' link it to that page so it has a great chance of coming up.
There are tens of thousands of things you can do this with. And this applies to any target market, not just network marketing. I just used those examples.
I'll do a tutorial on this coming up.
By the way, another good tool you can use in addition to Good Key Words (that may even be easier) when seeing what key words might be the best to target is: http://www.freekeywords.wordtracker.com
You can type in a key word and quickly see how popular it is. This helps determine which key words might be best to go after next. It may also show you why you may be coming up on search engines but not getting any traffic yet.
There are benefits to starting with low ranking words that few people type in just to get on the radar with Google and Yahoo. But once you come up on the search engines for those you want to quickly move onto going for more competitive words. You'll have content already in place to create incoming links to do that.
Use the free tool above to help you identify where to focus next.
The above information is moving you into more intermediate training. This is where you can really start creating results.
Partners in success,
Mike Klingler
P.S. I’m not sure if you noticed but you can now add links inside your University to Internet content you created. You can do this from your Edit Profile area in the Professional back office. You can link to your Blog, Squidoo, Hub Page, video, etc. This is powerful because it shows your prospects that you have value to offer… that’s the fundamental basis for attracting them to you. A tutorial is coming out on this soon but you can use it now. See Edit Profile section.
Check it out now by logging into your account at www.MarketingMerge.com
P.S.S. If you are new I'd like to repeat that you simply need to start at the beginning in your Professional back office. Within hours you'll be completing your own Internet content and you’ll be right here improving upon what you already have!
Get Free Leads From My Marketing Efforts As You Take the First Step Toward the Marketing Merge Mastermind and Coaching Program
We've created a program to help us identify our most serious students so we can assist you on a more personal level with traffic and coaching.
This program will be referred to as the "Marketing Merge Guides." It is the first step in becoming a member of the Marketing Merge Mastermind.
In return for your involvement as a 'Marketing Merge Guide' you will:
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Be part of a group who receives ongoing free traffic, prospects and exposure
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Take your first step in becoming a member of the Marketing Merge Mastermind group
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Have the opportunity to become a paid coach after passing through the qualifications (optional)
How it works:
We'll be investing $10,00 over a 90 day period to create a web of content that will produce leads strictly for the Marketing Merge Guides. I'll also be investing at least 20 hours per week of my own time along with hundreds of hours of additional 'hired time.'
I'll be doing all of this for the sole purpose of creating leads for this special group of people in our community.
You can certainly be one of these people if you follow the instructions that will make you a member of 'The Marketing Merge Guides.'
I'll link every blog page, Squidoo Lens, Article, press release, Hub Page, video and other social marketing content I create that promotes Renegade University to the "The Marketing Merge Guides" web page.
The list of Guides will rotate on the page. When you're added to the list you'll start at the bottom but rotate to the top as the days go forward. This keeps it fair for everyone in the group to receive balanced exposure and leads.
The 90 Day Blitz...
I've hired 2 free lance writers who will create a total of 4 articles per day for 90 days, under my direction, to take a strong position on the search engines in a number of key targeted areas. That will yield 360 unique articles.
I've also hired a part-time helper to post this content onto the web at a number of predetermined locations (the same places we've been teaching you about), and I've hired a 2nd part-time person who is more advanced at SEO to go through each of those individual content areas and use proper anchor text and SEO strategies (as we have been teaching you).
Of course, I will make a final pass through all of this content and regularly revisit each area to optimize what's created.
So over a 90 day period, we will be producing 360 individual pages of content, targeting very specific key words and linking them for optimization (as we've been teaching you how to do but on a much grander scale).
I will be leveraging the page rank of my current Internet content to create faster results. Much of my content ranks on Google from a 1-3+. This means that these pages have some 'pull' on the search engines and I'll be using it to drive traffic to the 'Guide' community.
Why Would I Do All This Work to Generate Traffic for Others?
Because I believe we can accomplish something incredible as a Mastermind group with a common goal.
Instead of taking all of this traffic for myself I am convinced we can lead the charge for change in the networking industry by working together.
So what's your part in the deal?
Well, you may be surprised to learn that you're not going to pay a cent to become a Guide...
That's Right!
I'm handing tens of thousands of dollars of marketing (throughout the full course of this year) over to strictly benefit the "Guide" community.
And.... all future marketing that I do to promote Renegade University will go straight into the Guide community traffic page.
And... I'm putting hundreds of hours of my own time (throughout this year) and thousands of hours of hired time into this project.
And yet I won't be charging you to become a Guide.
I was going to charge $397 for this. Then I decided not to...
By showing my commitment to you I believe I can inspire a few more of you to commit to yourself in this project long enough to win big.
What I ask for in return is your willingness to contribute to our vision to become the single best coaching and training program for network marketers seeking assistance in attraction marketing.
You will have some tasks to do so that you will be contributing to the traffic generated by the community.
If you have gone through many of the tutorials in the Professional back office, these tasks should not take more than a couple hours (for some of you less than 1 hour total).
A couple hours in return for being on the receiving end of the Marketing Merge Guide traffic is reason enough to move on this diligently.
But there are more benefits for those who join this "Guiding" program....
1. I will hold special Webinars showing you what content we've created and why we've created it to accomplish a specific outcome on the search engines. We'll use this project to cover more advanced training about anchor text, search engine optimization and lead generation.
2. Also, by becoming a guide you will be taking the first step in becoming a paid Marketing Merge Coach. This will be optional of course and there will be more qualifying steps that we will cover at the next junction.
3. You will be taking the first step in joining the Marketing Merge Mastermind.
Although there will be a cost to joining the Mastermind (because of the unique one-on-one time you receive going over your own individual marketing), there is not a cost to becoming a Guide.
We'll share more details and instructions for joining the "Marketing Merge Guide" program between May 14th to 15th. A post will be made to this blog on Wednesday, May 14th at 2 PM PDT linking to the details and instructions.
That blog post and the instructions will remain at this blog for 24 hours and will then be removed.
They will then be posted again two weeks following.
Why are we posting and removing the instructions... only to post them again two weeks later?
Because we need to keep the number of people we work with to a manageable level. We'll be starting to support people on a more one-on-one basis, beginning with the launch of this program. We will therefore be launching it in 'phases.'
So there you have it.
This is the beginning of the next phase of Marketing Merge.
Partners in success!
Mike Klingler
P.S. Go to the main page here at http://www.marketingMergeNetwork.com and find the first blog post to spot the link to the details and instructions about the Guide program. Remember, they'll be removed on the 15th at 2 PM PDT and will be posted again two weeks later. This helps us work with a manageable group so we can provide the value we intend to.
Finding Time to Accomplish Your Network Marketing Goals
Email sent on May 7th (referencing an announcement about the Email Marketing courses).
A note to beginners and those of you with challenging schedules:
For those of you who aren't at the stage yet of needing to set up your own Email Marketing campaigns... remember, you don't need to attend every event we hold.
Everyone will be setting up an 'attraction marketing' business at a very different pace. What's important is that you move forward at some pace and never give up on your goals.
This may mean watching one tutorial every two weeks during hard times when your schedule is rough. Then, when things free up you can conquer one or more tutorials per day for a period of time.
By approaching the process this way you maintain a level of momentum and progress forward.
This is a fundamental key to success.
Getting from where you are now to where you want to be requires a specific (but simple) strategy:
1. Decide what you want your life to be (more free time, better financial picture, etc)
2. Be willing to start from where you are with your situation as it is now (you can't start from anywhere else)
3. Be willing to learn from others who have walked the path before you (this speeds things up)
4. Take actions when you can. If that's a little now it's completely OK as long as you seize opportunities when you have them to do more when the chance arises.
THAT is the single path that will take you where you want to go.
Those who get off this path won't arrive anywhere they want to actually be, and they often struggle for much of their lives because of it.
Some people love to try to make this a lot more complicated but it really isn't complicated.
The path to success is narrow.
It is aligned with signs all pointing in the same direction.
The other paths you can choose to take lead to poverty... both financial poverty and emotional poverty as well (these are the paths of distraction, worry, blame, regret, being a victim, confusion, overwhelm, indecision and the list goes on...). These paths to poverty are covered with conflicting signs and thickets... they all lead to endless struggle.
So, stay the course based on what you want to achieve in YOUR life.
Back to the subject of these training tutorials...
Don't allow yourself to get overwhelmed if you can't attend every single event we hold. You're not supposed to. Simply start from where you're at and move at the pace you're able to. That's it!
Revisit the 4 keys to success above and get 'firm' on each one before closing this email today.
Partners in success,
Mike Klingler
P.S. Remember to white list support@marketingmerge.com to get these emails in your inbox. Go to www.whitelistus.com
Marketing Merge Updates - Email Sent May 6th to Professionals
If you're new to 'Professional' at Marketing Merge, welcome.
Our suggestion to you is to keep things simple.
Follow the tutorials step-by-step as they've been placed in front of you in your Professional back office.
Remember, you're creating a life-long rewarding position on the Internet that will continually allow you to attract prospects and customers to you for any business you choose to pursue.
Like anything valuable this takes work.
But it's not an overstatement to say this process will change your life if you see it through.
Changes and Updates at Marketing Merge and the University...
1. Over the next couple days we're upgrading the University so that you can show off your 'Internet content' to your prospects as they enter your University system.
You'll be able to add links to your articles, Squidoo lens, blog, web site, video and other content at the left side margin on each page at the University, bringing the system to life.
This is going to help you in at least two ways.
First, it shows your prospects you're a leader with value to offer them. It further builds the relationship and shows them that you lead by doing. That will help to attract business partners who are seeking guidance.
Second, it pushes more traffic into the content you're creating, which improves search engine rankings and gives you more exposure, which generates a growing number of leads (as we've discussed in the tutorials).
So over the next few days prepare to choose your favorite Ezine article, Hub Page, Squidoo Lens, Video and Blog or Web Site to place into your University.
You may want to do some refining to improve what you've done. You'll want to show your best work.
I'll soon have a Webinar going over how I'm using this new feature at the University and will give you some tips as well.
2. We have made some recent changes to the University that make it more streamlined, simpler for newbies, and that highlight you even more as the guide. You can view these changes, and more that will be added over the next few days, by logging into your professional back office and clicking on the 'Go Back to School' icon.
3. One of the changes we made was removing the link to the Marketing Merge Network Blog.
We'll make this blog more generic before referring anyone to it again.
I'd like the Marketing Merge Network blog to be 100% for the support of the community and not in any way promoting me personally. We'll let you know when it's ready.
4. We are still working on the Marketing Merge Mastermind course plan. We will be making an announcement as soon as this is ready. The Mastermind will allow groups to work together and to receive personal attention to help improve their marketing strategy.
5. For those of you following the video marketing course, the video tutorial is posted in the Professional training area on how to get a camera if you need one. We'll start a consistent schedule for the video marketing courses later this month and will then be having them nearly each week for some time.
6. The next Email Marketing class is on Thursday. We'll post the registration link (and email it) on Wednesday. It will be held at 6:30 pm PDT on Thursday. Remember, we're not just covering how to use I-contact to set up your own auto-email campaigns.
We're also going to teach what content to put into your emails to prospects so you are providing the kind of value that attracts them to your offers (your opportunity or products).
If you haven't seen the recorded Email marketing tutorials you'll find them in your Professional back office by clicking on Attraction Marketing, then Marketing Tutorials. It's on the right side of that page.
In Summary...
There is a lot going on I realize.
What is important is to go at your own pace, step by step, following the courses in the order they are presented to you. Do this until you have things down well enough to know how to pick and choose what you're excited to learn about next. Always consult with your guide if you need help.
Or, if you can't reach them, contact support@marketingmerge.com
It doesn't take long to have your initial web of content created.
Once you're at this point, you focus on your links and anchor text (ad described in Phase II).
You use social book marking properly... as discussed in the tutorials.
Most important, you create new content (lots of it)... or you hire someone else to do it as we've shared... to bring traffic to older content you have. You keep building things up and out UNTIL you get the desired result.
If you're at this point in the process, this will be the focus of the next tutorials in Phase II.
Again, if you're new... start from the beginning. It won't be long you'll be right here following every detail of what we've discussed today. It's a process like anything else. But it's one that pays indefinitely if you see it through.
Partners in attraction,
Mike Klingler
P.S. Log in follow the changes to your University system.
- Go to www.MarketingMerge.com
- Click on Professional Login and Login
- Click on Go Back to School
We'll announce as soon as you can add links at the University to your content. We'll also have an event going over which content of yours to choose to link to for best results in attracting business prospects.
Reminder of 3rd Auto-Email Marketing Course this Saturday
Hi,
This email is only going out to those who had registered for one of the recent Email Marketing Webinars... just to remind you about Saturday's Live class.
10:30 AM PDT (1:30 PM EDT) Saturday:
Email Marketing Course III
Register at the link found at top of page after logging into your Professional account at www.MarketingMerge.com
In the last course, Email Marketing Course 2, we showed you how to create a list in your I-contact system.
On Saturday we'll show you how to load in your leads and prepare you to send your first email.
We won't actually send the email but we'll have it all ready to go after Saturday... all it would take is a couple clicks.
Much of what we'll cover in this Email Marketing series is how to create the email content (auto responders messages, etc) that will go in these emails... but let's not jump the gun here.
Hey, there's no need to attend the live events... you can always catch the archived recordings.
I encourage people to attend some of these Live events wher possible so we can all connect as a group... it can help keep you moving forward at a nice pace if you're able to do it. But it's not imperative.
Watch the first two courses before attending this course.
They are archived in your Professional back office (at Marketing Tutorials area as well as in Archived events).
It can be found by logging into your Professional back office:
1. click on 'attraction marketing'
2. click on 'marketing tutorials'
3. You'll see a section on the lower right dedicated to Email Marketing.
Partners in success,
Mike Klingler
Message for those going through the Blogging Courses
Many of you have done an outstanding job with getting your blogs started... we're even seeing them popping up all over the Internet.
We're holding a Q and A event on May 14th to help you take your blog to the next level.
Don't expect this to be an exciting event... this is nuts and bolts stuff.
This is where the rubber meets the road as they say.
This is where the real work comes in that most people spend their whole lives (literally working their tails off) trying to avoid.
Those working hard on their blogs right now, at this stage, are the ones that are really serious about winning.
Instructions for submitting your Blog Question...
Please follow these instructions carefully if you are submitting a question or questions.
You need to have gone through blogging courses 1-5 in your Marketing Merge Professional Training area to submit a question.
If you haven't done so there may still be time. Each of the events are archived in your Professional back office in the Social Marketing area. See below if you need help locating those tutorials.
Please do not submit questions unless you have gone through blogging courses 1-5.
However, all active Professional members are welcome to listen in.
Submitting Your Question(s)
- Just 3 questions per person
- Write your question down as succinctly as possible
- All questions on this event must be related to blogs (or marketing the blog)
- Submit question(s) before Sunday, May 11th so we can prepare.
- Send them to support@marketingmerge.com with the subject: My Blog
We will answer questions with the Live Webinar screen where possible.
The event is at 6:30 PM PDT (9:30 EDT) on May 14th, Wednesday. You'll see the registration link for this at the top of your main page after you log into your Professional account. It will be posted there by May 2nd in the morning.
If you need help locating the archived training on Blog Classes 1-5:
- Log in at www.MarketingMerge.com to your professional account
- Click on Attraction Marketing
- Click on Marketing Tutorials
- Click on Social Marketing
- Look to your Right for the blog tutorials
- Go step by step
Partners in attraction!
Mike Klingler
Relax. It's a Beautiful Day!
This is an email I recently sent to the community to share another side of Internet attraction marketing I don't usually talk about. But it's truly an important message to remember as you go forward here.
15 years ago when I was first being mentored in my networking business, a very successful upline took me to a party--a backyard barbecue.
I didn't like parties.
I wanted to build my business.
In the car, on the way there, he shared some things with me that he knew I needed to hear.
While I heard his words... I didn't listen.
It appeared to me that what he was saying had nothing to do with making money in my business.
Just tell me what I have to do... cut the B.S.
There's no time to play around. I've got goals to accomplish. Places to go, people to see.
There are a lot of people who opened this email with skepticism.
"This email's a waste of my time," they thought to themselves. Maybe you felt a little this way?
They're a lot like me.
It's easy to forget what matters most in life when we have a goal to accomplish... with a thousand things in the way. We just want to make money and we want to make it NOW.
I'm still much this way... it's part of my character. Not because I'm a greedy SOB, but because I continuously visualize what I will be able to accomplish in this lifetime, and what I can do for those I love.
But as I get older I learn that in my quest to 'make the world a better place' by acquiring wealth, I have sometimes lost touch with who I am and the very reasons I wanted to become successful in the first place.
Here's my point to all this...
As you continue down your path of creating your Internet attraction marketing content and as you network on the social sites, remember to relax sometimes WHILE, at the same time, you work.
I didn't say to get away from work... (Of course, you should do that too sometimes).
I mean to relax while you work...
Just as I'm connecting with you now, sincerely, with my true self hanging out there for all to either love or hate, you too will benefit tremendously by putting YOU into your emails, content and networking at the social sites.
Am I working right now as I type this email?
I suppose I am.
But I am also doing something else... something that my mentor 15 years ago was trying to teach me to do when took me to the barbecue.
There is a human need that you can fill other than just by providing e-books, books, affiliate products and your company's products or opportunity. People also NEED to connect with who you are.
Weave a little of YOU into your business activities...
To further illustrate how you can do this... and this is just one example of a million ways to put YOU into your marketing process, go to this 'Internet content' page I created this morning after listening to a song called, "It's a Beautiful Day."
http://www.squidoo.com/eminemloseyourself
The page has nothing to do with selling something... but it has everything to do with filling a need... the human need to connect.
I created it out of inspiration and because I've created a few Squidoo lenses already, it only took about 20 minutes. But I loved it... it's a part of who I am.
Incorporate a piece of who you are when you create your Internet content or connect at the social sites.
It doesn't matter if everyone shares the same exact values and tastes in things that you do... but part of what attracts people to you are the differences. People are curious about other people.
So don't forget to be a person in your business ;-)
Relax and remember it's a beautiful day!
Mike Klingler
Video Marketing Tutorials Update
As you know we did our introductory course to 'getting started with video marketing' last week. It's now available in several areas, including the video marketing tutorial area in the Professional back office.
But after the event we decided that you could use this course to promote in various Internet content and to your lists to attract some prospects your way. There are a lot of prospects who would like to have access to this kind of step by step training for video marketing without having to spend a small fortune to attend.
So take a few days if you can to create some content promoting this course. You'll be able to continue to use that content over the long-run to promote your University links, so it will bring you ongoing benefits. I'll provide an email that you can take content from to create some content... need a few more days to do that.
Also, we had planned to do our next training class on how to purchase the Flip camera... but we found some less expensive options so we're going to record a few purchasing tutorials for the Flip digital camera from different locations (TheFlip.com and Amazon.com).
We also learned that some people outside the US can't order the Flip so we're looking into some options for them.
If you already have a digital camera we'll be doing a training on using a Cannon (which we also have) and that will be a similar process to all digital cameras.
If you have a web cam and just want to start off with that to avoid any costs of getting a camera, that's fine.
But we have to start this course from the VERY beginning and cover every need we can, within reason. We like to push the envelop of helping as many people as possible, no matter where you're starting from, move forward.
So I'll be posting more on this in a couple days. It'll appear to start slowly but you'll seen be creating and posting videos of your own! That's the pay off.
Update for 'Hiring Freelance Writers' to Create Content for You
I've posted an update for those of you following my training tutorials on 'hiring freelance writers to create Internet content for you.'
My final conclusion is that it's a great way to save time... but read this to know a tip that will create the best result.
Go to Hiring Freelance Writers with Elance to Create Internet Content for You (scroll down to bottom of page if you have already ready most the article and just want the latest).
Get More Prospects & Upgrades from What You Already Have in Place
If you recently upgraded to Renegade Professional, Welcome... this email is for those who have already started moving through the tutorials and have some Internet content in place.
You want more prospects, right?
You want to build a bigger email list?
You want the prospects on your list to respond to your offers?
Are you doing all the hard work but not following through on the little things that will bring the results?
I'm not going to get into the topic of self-sabotage, and how self-doubt and over-analyzing will paralyze you in business... even though that's the lesson most people really need to hear (we might hit that later).
Instead, I'm going to fill-in some more gaps about how to leverage events like the one we're holding tonight to start getting better results. Don't overlook the magnitude of this topic.
It's the little things that make the work you've been doing actually work for you.
You can't just create some marketing out there and sit back and expect it all to pay off by itself.
You have to put your 'content' and the system you're plugged into to work for you...
You have to bring it to life with new posts to your blog, or a time-sensitive message on your squidoo about things like tonight's event.
This gets people to take action and move toward you. It helps them see you're a part of something bigger than just another face, article, video or email message.
You have to announce this kind of thing at facebook, and in emails to your small but growing lists!
Click Here to Learn How to Properly Leverage Events (like tonight's) to get more results out of what you've started in your marketing.
Or, go directly to that article here:
http://www.marketingmergenetwork.com/internet-network-marketing/2008/4/17/generate-more-prospects-upgrades-by-leveraging-the-component.html
Partners in attraction,
Mike Klingler
P.S. In addition to giving you some extremely valuable instruction on how to increase the results you're getting by leveraging events like tonight, I share an actual email you can forward to your list today to bring your best prospects closer to you and what you offer.
Generate More Prospects & Upgrades by Leveraging the Components and Marketing You Already Have in Place (Like Tonight's Webinar Event)
The information I share below will only be understood by those who are following through on the work. These are the kind of tips that make the work you've been doing pay off... this is the little stuff that makes big stuff come out of what you've started.
Live events can be one of the most valuable and effective ways to connect with your prospects and lists.
Are you properly leveraging events to get 'passive non-responsive prospects' like those on one of your lists to step up and take notice of you and your offers?
You may have a list from the 7 Great Lies of Network Marketing that's just sitting quietly... or a list from Magnetic Sponsoring... or Renegade University... or anything else.
And your blog and internet content...do you go back to it and post new information (like about an event like tonight's). If you're not doing these things you've wasted all your previous work. The good news is it's still there waiting for you to add some fuel.
Today's focus is 'how to leverage your lists, no matter how small they may be presently,' to get the most from the live events we hold for prospects.
If you do this you will see a lot more prospects cropping up, coming to you, seeing you as a true guide they want to follow and buy from. You'll increase your list count, the quality of prospects you have, and your cash-flow.
Here's another simple piece of the equation to better use what you already have in place...
Ideally, you would promote an event like tonight's by email to your list(s) like this...
- Announce the event about a week before
- Announce the event again about 3 days before
- Send a reminder to the event and keep in mind many people didn't see your first two emails
- Send one more reminder the day of the event
- The day after the event, send your thoughts on the event or let them know where they can catch the recording
- (Optional): Create follow-up content from the event to reiterate what was covered for ongoing emails.
You should also announce this on your blog. Perhaps use some of the emails (like the first one) to tickle their interest and get them to click on a link that will take them to your article about the event... this gets them to your blog where you strengthen the relationship and expose them to other information.
I am not always able to promote an event in this exact sequence and structure described above, but it's something I try to implement each time. Many people need to see something more than once to act on it. A lot of people won't see the first email at all.
You may think this is overkill and that you'll be annoying the people on your list. But live events are perceived as very high value, so you want to flaunt it... you want to share it... you want to attach yourself to this value and take advantage of them as much as possible.
Any opinions, ideas, or follow-up discussions related to the subject matter of an event that you can add before or particularly after an event is going to give you tremendous mileage as well.
Here is an example of what you could write to promote tonight's (Thursday's) event.
Hi,
In case you didn't see the last announcement, I wanted to make sure you knew we're having a Live Webinar this evening that could help you tremendously with your business.
Have you been wanting to learn Internet marketing? Have you heard a lot about how to attract prospects to your business?
We'll be going over the Renegade University system this evening, and discussing how to use it to start generating your own prospects, while learning Internet marketing in a very non-threatening way.
Register for this event below…
This is for tonight, Thursday evening, April 17th @ 6:30 pm PST
(West Coast Time, Portland, OR, USA)
To see what time this will be in your part of the world go to either of these two resources:
http://www.timeanddate.com/worldclock/converter.html
Or,
We'll be walking you through the free Renegade University system and discussing how to...
- Attract Your Own Prospects
- Generate Cash-flow to Sustain Your Current Business
- Start Doing Internet Attraction Marketing for Your Business
Don’t Have a Renegade University Account?
If you're not registered with Renegade University (free) contact the person who referred you to this event for their referral link.
You can attend the Live event without a membership, but it will be more helpful if you have a Renegade University account.
Recommended Before the Event Begins…
It's recommended that you log into your Renegade University account so you can follow along with me, step-by-step. If you have an account, you will log in before the event starts at www.MarketingMerge.com (click on Renegade University Login).
You can have your login details emailed to you from there if you forgot them.
If you don’t have a Renegade University account you can get one within seconds. Again, just as the person who referred you here for their referral link.
Be sure to have two windows open during the event to follow along…
You'll want to have two windows open on your computer so you can watch my computer screen during the Webinar as you follow along with a 2nd window open.
The 2nd window will allow you to move around within your own Renegade University account while the 1st window allows you to see what I'm showing you on my screen.
If you're not sure how to have two windows open at the same time, watch the short training tutorial before tonight’s Webinar, found in your Renegade University back office before tonight’s Webinar, on the Step 2 page (where it says, "If you're a novice on the computer...")
Join us on this event and start using the Internet and the powerful resources available to build your business in a more realistic and sensible way.
Register for this event here or go to:
Riding the Wave of Renegade University Events
You may have seen on your Calendar that we're having an event this Thursday for Renegade University members.
Most likely, you won't personally need to attend this event because you're at the Professional level, and have already moved beyond the initial introduction to 'attraction marketing.'
Invite Your Renegade University Prospects to Thursday's Event...
Even though I've already sent an invitation email to University members inviting them to Thursday's event, you can take advantage of this opportunity to personally connect with the prospects you have.
You can remind University members of the event in case they missed my email...
Or, you can use this event to encourage others to attend who aren't yet registered at the University. Give them your referral link along with an invitation to the event so they may become a University member with you.
At Thursday's event, we're going to discuss how to use the Renegade University system, which they have access to right now, to generate prospects and cash-flow.
You can quote and borrow from my email to write to your own email.
Click for the Email I to Renegade University Members on Starting their Attraction Marketing
Or, go directly to this address:
http://www.marketingmergenetwork.com/renegade-university-updates/2008/4/14/live-webinar-thursday-how-to-use-renegade-university-to-attr.html
If you're using that email (or sections of it) word-for-word don't try to pass it off as your own wording (I wouldn't care, but it may look strange to prospects if they already got my previous email).
To save time, however, it's fine to copy parts of my email (or even all of it) and forward it to them with your personal recommendation. Ask if they saw or my email, or let them know you wanted to make sure they did see it.
Ad the benefits you've received (briefly) from our training. Don't sell... offer genuine advice just as you like to receive it. Don't over think this stuff or try too hard... it's about being genuine, which is something you shouldn't have to try hard to do..
Basically, you want to take advantage of events like this connect with your prospects in the University (or on other lists).
Doing these things will build that relationship... this is value you can offer.
Note, at the bottom of the email (that I sent to University Members) are some links to articles I've created for people at 'different' stages of the learning process. You can use these same 'themes' to create content for your own Internet marketing as you move forward with the tutorials and set up your blog, Squidoo, Hub Pages, video, etc. Just remeber not to use duplicate wording, in any way, on the Internet as this will hurt you with search engine rankings (although it's OK in emails as long as you reference where you got it).
Partners in success,
Mike Klingler
P.S. We'll have an event on how to set up auto emails next week. Our first course on how to start using video in your marketing also starts next week. We'll post this on the calendar soon.
If you've just started at the Renegade Professional level, just move at your own pace through the steps and you'll soon have your foundation of Internet content on the next. From there, you begin linking things together so there is a synergistic advantage and that's when the large numbers of prospects begin to find you. Go step-by-step at your own pace.
Preparing for the Auto-Email Campaign Classes
It's important to use the right tools and strategies to communicate with your email lists... even if you only have a handful of people this is important.
We all start at the same place (with a handful of people on our prospect email list). If you don't start creating a relationship early on, you probably never will.
Visit the Renegade University area and start looking through new email content that we'll be covering in the upcoming classes (TBA) on Auto-email campaigns and communicating with your list.
Blogs Course 5 Posted in Marketing Merge Tutorial Area
Last Thursday, April 3rd, we did Blog Course 5, but we had a challenge with the Webinar tool so I ended up going over "blog strategy topics" on the conference line, and was not able to record the event.
We have now recorded and posted Blog Course 5, where I visually cover the following topics on continuing to set up the structure of your Blog.
1. How to Link a Graphic Image (either using embedded code or just a regular image)
This is useful if you want to have a banner on your blog, or any image that links to another site or lead capture page.
2. Creating a Header at your blog.
A header is an image, video, or introduction text that is 'fixed' at the top of a page at your blog.
3. RSS, which stands for Really Simple Syndication
Your blog allows you to have RSS, which means people who visit your blog who subscribe to your RSS feed can view your blog posts automatically. There are many different ways RSS can be used. I discuss this and show you how to make sure you have the RSS on your blog.
The above topics are in the first tutorial of Blog Course 5. We called it "Blog Course 5, Part I) and you can find it in your Social Marketing tutorial area, under Blogs.
I decided to break this course up into 2 parts because the first items above turned out to be more laborious than expected. If you already know how to do these items above you can skip over that section of the course and move right into Blog Course 5, Part II, which I'll post soon.
Blog Course 5, Part II will cover:
1. Blog Identity and Organization Your Message
This is probably the single most important area to focus on at this stage of your blog development (after going through course 1-4).
2. How to see how much traffic you're getting to your blog and where it's coming from (in case you didn't find this on your own).
I'll let you know when this is posted as well.
The big tutorial to look for will be a recording of the same topics we covered on last Saturday's conference call on marketing. It's going to help you see how to take the content you have with your blog and anything else you've created and tie it together for massive results. I'll let you know when that's posted.
Remember, these Blogging Courses are all archived so you can move forward at your own pace. If you're moving quickly, simply continue building out your content foundation.
Log into your training area at http://www.MarketingMerge.com
Partners in success,
Mike Klingler
P.S. Note that we've added a number of tutorials recently on how to hire freelance writers. I think this is something everyone should test out, although it is completely optional. You'll find these tutorials at the Social Marketing page as well in your back office.
P.S.S. If you referred others to Squarespace to get a blog you should receive your referral commissions this month.
Follow Up to 'Hiring Freelance Writers to Create Your Internet Marketing Content'
We now have 3 tutorials in your Marketing Merge tutorial area, just above the Phase II section. I've written a note about where I'm at in the process of hiring writers so you can follow my progress (and the results) step by step.
Click to follow How to Hire Writers to Create Your Internet Marketing Content. If you read the first part of the article already, scroll down for the posted follow up (April 7th).
Emails I Send to My Lists (for your review)
I've created a new journal page here for Professional Members who would like some help knowing what to send and write to your lists.
If you have lists you're creating from 'The 7 Lies of Network Marketing, Magnetic Sponsoring, Building on a Budget, or The Renegade' you may refer to this growing list of emails I send for ideas on what to email your lists to move them forward.
Click here to review these Emails for Your Internet Marketing
What is Social Bookmarking?
Social Bookmarking has more than one purpose. You can be using it in your marketing to create incoming links and to help more people find you. It is part of any smart marketing campaign.
But what is it exactly?
If you've gotten into the Phase II marketing tutorials at your Professional back office you've been introduced. You may have seen the following page already (since there's a link to it from your Professional area before reviewing the bookmarking visual tutorials).
I just added a video, created by someone else, that's a cool introduction to bookmarking. Check it out:
http://www.marketingmergenetwork.com/building-on-a-budget-book-mark/
Important! Don't Use Duplicate Content (Inluding My Content) On the Net - Clarification on What Content You Can Use & How in Your Marketing
It's extremely important that you do NOT use content I've created on the Internet EVER.
This will penalize you on the search engines. If you have already done this it's early enough to correct it.
Using My Content in Your Emails...
You CAN use my Renegade University emails to create your own emails for your prospects.
If you're using sentences or paragraphs of it word-for-word, I suggest you quote me, since your prospects may have already seen that email from me. This is something you always want to do if you ever quote or refer to anyone's writing word-for-word.
If you're using my emails in this way, be straight forward about it and don't try to pass it off as if it were your own (if any part of it is word-for-word). It's not that I'm overly protective of my content... it's just good practice and it won't come off right if your prospects know I had originally written it (unless you state so).
If you use word-for-word elements in your emails, you are doing it for the purpose of simply reminding your prospects of a topic or event, or to highlight something you felt was important... or "just making sure they saw it."
Sending emails to your prospects is key to your success and if writing is a challenge (time wise or otherwise) I suggest this as a solution for you.
But using content I've created (even for the University) word-for-word in your Internet Marketing will penalize you with the search engines if you post it on a blog, Hub Page, Squidoo, etc.
What To Do If You Have Duplicate Content Already
If you have taken Internet content that I have (or from elsewhere) on the net and used it word-for-word I suggest you go back and change the wording significantly to differentiate the content from mine. Otherwise you're not going to benefit from your marketing.
What If It's Just a Paragraph--Do the Search Engines Penalize Me Then?
If your article is large enough with plenty of 'fresh new' content, and you are simply quoting a short paragraph you found (or you are referring to it in your article in some way), you're not going to be penalized.
But you still want to make it a habit of linking to the original article or page where you found the content (this benefits you with the search engines when they see you linking to other sites, particularly those with a lot of traffic or that discuss topics similar to yours).
More Clarification on HOW to Use My Content in Your Emails:
Following the suggestions above you can create your own emails out of the content I have emailed Renegade University members on training topics, events and other tips. You can then link your email (or refer to web sites you have out there such as your Blog, Hub Pages, Squidoo, etc). This drives more traffic to your Internet content and the search engines, as well as the social sites reward you for that.
Doing this also strengthen your relationship with your prospects significantly. You want to do this even if you have one person on your list. You have to start somewhere.... we all started there.
About the Challenge of Creating Content and the Challenge of Business in General...
First of all give yourself time and be reasonable about what you can accomplish based on your schedule. If you're a single mom with 3 kids and two jobs, it's going to take longer to work through this, vs. if you're retired and have 8 hours a day to get started. But here's what you want to remember. There is NO single better way to attract your life goals than right now on the Internet.
I am certain that there has ever been a time like this in the history of our culture where such a large number of people with difficult schedules and no extra income to invest could start a successful business in reality. It's because of the Internet's recent evolution where that every day people can create content online without highly evolved technical skill sets... so hold this in your mind and do what's necessary to seize this however you can, starting from where you're at.
It's still business and it's still going to be a lot of work.
You will never escape that. But this, without question, provides the most flexibility and the most leverage. Hold that in the front of your mind and get 'er done, starting from where you're at. It's how you'll get the life you deserve. There's no other way around it.
Hire Writers to Save Loads of Time...
Remember, you can Hire Writers to Create Internet Marketing Content for you... then you can turn their article into several articles by changing the wording (just be sure to change it significantly, using the original as your outline).
Featured Announcement and Links:
New Feature! You can now change your Username at Marketing Merge - Professional
About Last Night's Blogging Course 5 & Next Blog Course
The 7 Great Lies Controversy: What They're Saying About Ann Sieg Now & Why You Should Care
New Feature! You can now post your own video at the University so Your Prospects See YOU there!