Sunday
22Jun2008
Get A Lot More Leads on Your List... with The Same Effort
Sunday, June 22, 2008 at 01:57PM Live Event Tuesday, June 24th, 6:30 PST (9:30 EST)
Get A Lot More Leads Onto Your List with the Same Effort
You can work the exact same number of hours, but when your content is optimized you get an exponential improvement in the number of leads who join your list each day.
It's about guiding your prospect to your lead capture page--making it easy for them to find it and WANT to fill out that form... it's all pretty simple but it's critical if you're going to build your list effectively.
Click to Read More About Tuesday's Event for "More Leads"
You can work the exact same number of hours, but when your content is optimized you get an exponential improvement in the number of leads who join your list each day.
It's about guiding your prospect to your lead capture page--making it easy for them to find it and WANT to fill out that form... it's all pretty simple but it's critical if you're going to build your list effectively.
Click to Read More About Tuesday's Event for "More Leads"
(this link is only available to Professional Members at www.MarketingMerge.com)
If you are a Professional or upgrade before the event you can register and attend this by clicking on the Calednar in your Professional back office. Log in from www.MarketingMerge.com
'Branding Yourself' by Adding Your Content to Renegade University
Many of you have started adding your own content to Renegade University, which is great. If you haven't you should because it brands YOU when your prospects are visiting.
If you don't know how or why you would want to add your content to the University, see the bottom of this email in the P.S. section for details.
Important Note to those who have added content to their University...
I am seeing that many of you are linking to content specifically 'selling' or presenting your opportunity or products. I don't suggest you do that in this particular location--you should first establish that YOU are the right person to be in business with... build a relationship by offering value.
We'll provide a place for you to promote your opportunity or products, but initially you don't want to do this until your prospects have come to know and trust you (or you've connected with them and provided value).
Link to content inside the University that provides value to these different groups of people:
1. People looking for the right opportunity. Don't pitch your stuff or they'll be repelled... attract these people with information that is helpful -- they'll figure out on their own that if you are presenting such information you might be the right person to join and seek out. If you call them they'll know you and already trust you. Or, they may call you first.
2. People in an opportunity now who are struggling in their company. You never need to try to influence people to leave their opportunity if they're happy. But many are not getting their needs met by their business (upline doesn’t talk to them, the business isn't aligned with their values, etc). If they see good valuable information from you about 'attraction marketing' or 'how to choose the right business for you,' ... or 'related tips' or anything related at all... they will naturally gravitate to you.
3. People who will never leave their company but who will follow you to the end of time because you introduce them to things that help them in their own business. This is great because they will buy affiliate products from you, for months and years to come. That's great support while you're building your residuals.
When you link to info about your company or products BEFORE a relationship is established, it looks like you're selling--people don't like selling with self-interest (they want to see that you think about their interests first).
Link to content inside the University that provides value to these different groups of people:
1. People looking for the right opportunity. Don't pitch your stuff or they'll be repelled... attract these people with information that is helpful -- they'll figure out on their own that if you are presenting such information you might be the right person to join and seek out. If you call them they'll know you and already trust you. Or, they may call you first.
2. People in an opportunity now who are struggling in their company. You never need to try to influence people to leave their opportunity if they're happy. But many are not getting their needs met by their business (upline doesn’t talk to them, the business isn't aligned with their values, etc). If they see good valuable information from you about 'attraction marketing' or 'how to choose the right business for you,' ... or 'related tips' or anything related at all... they will naturally gravitate to you.
3. People who will never leave their company but who will follow you to the end of time because you introduce them to things that help them in their own business. This is great because they will buy affiliate products from you, for months and years to come. That's great support while you're building your residuals.
When you link to info about your company or products BEFORE a relationship is established, it looks like you're selling--people don't like selling with self-interest (they want to see that you think about their interests first).
People love to buy. They like to buy from people who gave something to them first. Who were selfless in their approach. Be that person--they will be attracted to you in large numbers.
There is a time and a place for introducing your products and opportunity--we are building a section at the University and at Marketing Merge to support you in introducing your prospects to your opportunity at the appropriate place and time. So keep producing and improving content about your products and company if you want to--just don't be putting it in your Profile (to be displayed at the University) at this time. Use that area to display that you are a selfless (and attractive) marketer.
Something Cool Coming to Give Your Content More Exposure...
There is a time and a place for introducing your products and opportunity--we are building a section at the University and at Marketing Merge to support you in introducing your prospects to your opportunity at the appropriate place and time. So keep producing and improving content about your products and company if you want to--just don't be putting it in your Profile (to be displayed at the University) at this time. Use that area to display that you are a selfless (and attractive) marketer.
Something Cool Coming to Give Your Content More Exposure...
The Marketing Merge site will soon rotate member content to visitors, which can be seen by thousands of people per day. So be sure to get some good value-based and selfless content into your University so the thousands of people who visit our sites each day can see it.
Add your content to the University from your Edit Profile section after logging into your Professional Account (see instructions and details at the bottom of this email).
Thursday, June 26th, 6:30 PM PST (9:30 PM EST)
The Marketing Merge Guides Network offers Contributing Members a way to each get a share of my leads... and to get additional exposure on the Internet.
If you have taken the first step to join you will get your Webinar invitation by email on Tuesday evening.
If you have not submitted your first step requirements for the Guides Network you cannot attend this event. However, you can access a recording of it (and all future events) once you have joined.
We'll send more information on the Guides Network going forward.
Partners in success,
Mike Klingler
P.S. More About How and Why You Want to Post Your Content into Your Profile Area so Prospects See it at the University.
Attraction marketing is all about giving something first--showing that you're not just interested in selling your stuff, but that you're more interested in helping them (the prospect) get what they want. When you create content that shares from this perspective, you attract people.
You see, people love to buy... but they hate being sold to. So when you share some information, even if it's just a tip or an experience on a topic your prospect might be interested in... They start to like and trust you.
They let their guard down long enough to get to see what you're really all about and what you offer. They love to buy from people who they like. So when you give content that shows you're interested in sharing with them, they are attracted to it. They want to see more from you and this can lead to them contacting you--especially when you set up your email campaigns.
When you create content, even if it's basic--link to it so your prospects see it at the University... that is 'value' that attracts them to you.
Where You Go to Link Your Content...
First, you have to have some content to link to. If you've gone through some tutorials in the step-by-step social marketing area, you've set some things up. If you haven't, you have to start there and create some content--which you can do within your first hour or so.
Once you have content created, copy the URL where your content is found... and link to it in the Edit Profile area of your Professional back office.
Here's how you get there:
Below that area you see where you can paste or type in the URL for your content.
Again, if you're new and haven't started setting up content, begin at the beginning of the tutorials in your back office. Start with the Webinar that gives you a tour of the Professional Training back office. Once you start in the Social Marketing Tutorials you can set up your first content within hours or even your first hour.
Build that web of content! And Optimize it for Maximum Results
Add your content to the University from your Edit Profile section after logging into your Professional Account (see instructions and details at the bottom of this email).
Thursday, June 26th, 6:30 PM PST (9:30 PM EST)
The Marketing Merge Guides Network offers Contributing Members a way to each get a share of my leads... and to get additional exposure on the Internet.
If you have taken the first step to join you will get your Webinar invitation by email on Tuesday evening.
If you have not submitted your first step requirements for the Guides Network you cannot attend this event. However, you can access a recording of it (and all future events) once you have joined.
We'll send more information on the Guides Network going forward.
Partners in success,
Mike Klingler
P.S. More About How and Why You Want to Post Your Content into Your Profile Area so Prospects See it at the University.
Attraction marketing is all about giving something first--showing that you're not just interested in selling your stuff, but that you're more interested in helping them (the prospect) get what they want. When you create content that shares from this perspective, you attract people.
You see, people love to buy... but they hate being sold to. So when you share some information, even if it's just a tip or an experience on a topic your prospect might be interested in... They start to like and trust you.
They let their guard down long enough to get to see what you're really all about and what you offer. They love to buy from people who they like. So when you give content that shows you're interested in sharing with them, they are attracted to it. They want to see more from you and this can lead to them contacting you--especially when you set up your email campaigns.
When you create content, even if it's basic--link to it so your prospects see it at the University... that is 'value' that attracts them to you.
Where You Go to Link Your Content...
First, you have to have some content to link to. If you've gone through some tutorials in the step-by-step social marketing area, you've set some things up. If you haven't, you have to start there and create some content--which you can do within your first hour or so.
Once you have content created, copy the URL where your content is found... and link to it in the Edit Profile area of your Professional back office.
Here's how you get there:
- Log into your professional account at www.MarketingMerge.com
- Click on Renegade Professional Login
- Click on Account Options
- Click on Edit Profile
Below that area you see where you can paste or type in the URL for your content.
Again, if you're new and haven't started setting up content, begin at the beginning of the tutorials in your back office. Start with the Webinar that gives you a tour of the Professional Training back office. Once you start in the Social Marketing Tutorials you can set up your first content within hours or even your first hour.
Build that web of content! And Optimize it for Maximum Results
You're at the front of a brand new networking industry and the massive migration from old-school networking to new school has started. You can fill your bucket with a smelting net if you just follow along!
Click to Read More About Tuesday's Event for "More Leads"
(This Webinar is only available to Professional Members of MarketingMerge.com)
If you are a Professional or upgrade before the event you can register and attend this by clicking on the Calednar in your Professional back office. Log in from www.MarketingMerge.com