Monday, August 11, 2008 at 05:56AM
As you might already know we did a free webinar on Saturday teaching how to set up a free Twitter account and how to start using it to effectively build an audience.
I was surprised to see more than 500 people register for the event. We got a lot of great feedback, even from people who had been using Twitter for some time.
In case you missed it Saturday, we'll send you a link to the recording of the event later this week (I hope by Monday or Tuesday).
If you'd like to follow me on Twitter here's my Twitter link - http://www.twitter.com/MikeKlingler
Just go there and hit 'Follow Me' -- or, if you don't have an account set up one by hitting 'Join Twitter' in the upper right corner. It's the simplest Web 2.0 networking site I've worked with.
Follow me there to keep in touch better--since I'll "Twitter" a lot of things that I won't always email about.
Hey, "Will Internet Attraction Marketing Help You Build Your Business?"
If anyone asks you a question like this, ask them this before replying...
"Is it helpful in business to have a sphere of influence, an audience, or a contact list of people who know and trust you?"
Obviously this is the most fundamental and important aspect for a successful business that most people miss.
In the networking business world, most success stories came from someone having a sphere of influence (whether it was at their church, friendships, or past business relationships).
The fact that it is not taught to networkers to build an audience has been sad to put it mildly.
Of course, there are some businesses where you can avoid talking to people and be a complete recluse and still succeed--but it's not common.
In the networking industry it's impossible.
So the question is:
Is it more effective to build your audience in grocery store lines, family reunions and at the mall (or cold calling on the phone)... or is it more effective to build your audience by providing value on the Internet with Web 2.0 sites like Twitter?
Let's see--pitch your deal wherever you go (applying manipulative tactics like F.O.R.M. to hide your agenda) or openly attract people who actually want the kinds of things you offer by providing information and resources they deem valuable.
Which option is more aligned with YOUR values?
Which one makes more sense?
Not only does Internet attraction marketing help you build your audience of contacts, with people who will get to know you and trust you, it's also the best training process I've seen for duplicating the process of confidence and leadership development. That's the topic of my next article. I'll try to have it out later this week.
Partners in success,
P.S. Follow me on Twitter at http://www.Twitter.com/MikeKlingler
If you don't have an account at Twitter it's REALLY easy to get one (free, of course). I'll forward you the link to the Training on how to use it to build your audience as soon as we have it up this week.
P.S.S. Be sure to send your own Twitter link to your contacts so they can also follow YOU on Twitter! It's all about connecting. If you have a Professional account with us be sure to add your Twitter link to your Profile so it shows up to your prospects and team when they log into the University.