Mike Klingler and our Guides can assist you in setting up your own Attraction Marketing presence. Attract leads and business. And better yet, plug into a community who cares and wants to help! Stay in touch by following Mike Klingler on Twitter. Read below for updates.
The Attraction Marketer's Manifesto is the next book release by Ann Sieg--coming within the next couple weeks. You'll definitely be hearing about it... I believe this new report will be even bigger than her first books, The 7 Great Lies of Network Marketing and The Renegade Network Marketer.
Ann and her team have been preparing for launching the Attraction Marketer's Manifesto for over 6 months and they're convinced it'll take the industry to a new level. It's the next wave I've anticipated (and positioned our membership for) over the past year.
Get in Front of the Wave Coming With the Announcement of The Attraction Marketer's Manifesto
If you're a Marketing Merge Professional (or a seasoned attraction marketer), you are very well equipped to leverage this event, particularly if you've built your web of content at Squidoo, Hubs, YouTube, Ezinearticles and your own blog--by following the tutorials that moved you through it all click by click.
Mike KlinglerI'll have tons of new information on this but just wanted to get the name of the title in your hands so you can Leverage the News. If you haven't read about the "Leverage the News" strategy to quickly position yourself to capture tons of leads and business by getting in front of trends (like Ann Sieg's next book release) go to this article, Leverage the News.
P.S. Here's an article I wrote at Squidoo (was one of my first Squidoo's written in 2007) wher I was predicting Ann Sieg would write this report... and I recommended you should pre-position yourself for the TIDAL WAVE that is just now hitting. There's still time...
Read one of my very first Squidoo lenses, about the Ann Sieg Title Wave (note that while this article discussed the impact of Ann Sieg's Renegade book (as well as Mike Dillard's books), the entire article hints at something bigger coming.
Well, The Attraction Marketer's Manifesto was EXACTLY what I was talking about there (though at that time not even Ann Sieg realized how big her influence would become).
Below I wrote about Tweeter Getter and suggested you proceed with caution. Now I'm a bit more enthusiastic about the potential. We need to be mindful of some things, but here's an updated article I've written about Tweeter Getter.
An Email I Sent Earlier Today...
This is very controversial tool on Twitter. I've hesitated to share it but after studying the debate I've decided to let you know about it. This is half social experiment and the other half exciting...
But for some it's a really bad taste in their mouth--I'll explain.
But First, Why I Think This is Exciting To Be Able to Watch Close Up (since it just launched yesterday and the buzz, controvery and 'list building effect' has only just started)...
An opportunity like this is rare (viral opportunity on a monster social site that's growing in high gear)... it is doubtful that something like this will be available again for Twitter and the buzz will end quickly.
This tool certainly does have the potential to give you a short cut to building your Twitter follower list. The faster you take action (takes about 30 seconds) the bigger it can grow your list. See it at: http://www.tweetergetter.com/mikeklingler But review the rest of this email before deciding to use it.
The controversy: Promoting this link is considered by some on Twitter to be quite annoying. If you go to search.twitter.com and type in tweetergetter you will be able to read from all the people who hate it (and some who like it).
I've been watching this all night and, indeed, many of those who used the tool and promoted it have very fast growing Twitter followers. Even some newbie types have been able to see growth with it. So from that standpoint it does work (but I am sure not for long). The problem is that many 'non marketers' do not believe in short cuts to building a list or following.
On the other end you have people who love the power of exponentialism (usually marketers looking for a short cut). Some of the marketers with big reputations won't promote it because they are rightfully afraid of how that will be perceived by 'non marketers' or other 'successful' marketers who frown on short cuts.
Taking Short Cuts... I don't like short cuts because I don't believe they typically work. I have a feeling that this will work; however, for those that move on it before the buzz ends. Many people will say that you should NOT use this tool because you should build your Friends list the "old fashion way..." one follower at a time providing value. While I agree you should emphasize value in your approach and I understand why some consider a tool like this annoying (to see marketer types come in and build huge following lists quickly with a gadget)---the reality is that many of the big name reputable marketers applied these kinds of viral strategies and were applauded for it. It is a risk of reputation if you promote this.
I, for now, have decided to share it and use it as a social experiment. It is possible that the tool may be shut down by Twitter (but there is no way they will penalize all who use it). It is just as possible that they don't care about this tool and may even be quite curious themselves to watch this unfold. If you decide to use this tool, I suggest you don't share it much on your Twitter--focus on sharing it through other channels and discuss the pros and cons as I have to the best of your ability.
Play at your own risk. Partners in success, Mike Klingler See it at:
http://www.tweetergetter.com/mikeklingler P.S. Note this is a Leveraging the News Event you may consider reporting on and following even if you don't use the tool yourself.
Update on Thursday, February 12, 2009 at 09:36AM by
Mike Klingler
How I'm Promoting TwitterGetter, what I've seen so far... and why I'm doing it despite the controversy.
There are places out there on the net where marketers hang out. These are the kind of marketers that often have little money but they have desire. Therefor, they love viral marketing and what mainstream may call pyramid tactics (you know, you refer a few who refer a few and so on). Well, people who love that exponential effect hang out on Traffic Exchanges.
They would love this little Twitter program. Remember to market to your target audience right? If a lot of people on Twitter don't appreciate the viral tool... why not market it to people who would?
Then it's value.
So... if you're in Renegade Professional or Renegade University, you know about one of these Traffic Exchanges and you likely already have an account set up... it's called Traffic Swarm.
Most people think these don't work... well, they can. But you have to be marketing the right thing at the right time. Once something that can be successfully marketed online sweeps through for a while, these Traffic Exchanges aren't a good place to be... they get saturated fast. However, if you want to promote a viral thing as buzzy as this Twitter Building Tool, a good place to do it right now would be on Traffic Swarm
I went in this morning and changed all my ads over to the Twitter Tool... people there will like it because this is where the viral marketing enthusiasts hang out. And they're people too... interesting in business, they can make good prospects if you're marketing to business minded people.
My Twitter is growing faster than ever so the move is working so far. Time will tell how it all plays out but overall it's sort of fun to watch.
By they way, for those not familiar with Taffic Swarm and Traffic Exchanges, these allow you to surf the web and accrue credits which allow you to advertise to others surfing the web... I wouldn't spend too many hours or days in there. I set my ads up and left. Done. I decided to buy a little credits to use so I don't have to surf but back in the day when $200 was a lot of money I used those to surf and get exposure... and sometimes, such as in a case like this, it did work.
I'll keep you posted on the results and news associated with this Twitter Builder tool. It could get interesting. It could just die down. It could be a huge raging buzz. It has the potential to be any of those.
Update on Friday, February 13, 2009 at 07:03PM by
Mike Klingler
Just found a video by Jim Hickey about his thoughts on Tweeter Getter. I've been watching Jim on video for a while and like his style of communicting. I also like that he somewhat challenged me in this video about a seemingly conflicting message of promoting TweeterGetter while teaching 'providing value' as an emphasis in my training. This makes for an interesting discussion. See video here:
In response to Jim's question posed in his video about how you can be providing value on Twitter if you're growing your list with Tweeter Getter:
As my Twitter List grows through the Tweeter Getter tool (and it is growing) I will continue to provide value to that growing list along with everyone else on the list. Since most, if not all, of the people who use such a tool are marketers or business minded, this is my target audience who are quite open to the types of training and products/services I offer. As I continue to use Twitter to engage my Twitter followers in conversations and dialogue that interests them, and as I continue to share valuable content through Twitter, I also continue to use Twitter as it was intended... it's just now I am able to do so with a bigger list.
Going forward, when you see things like this come up (it will be less and less as the old West of the Internet fades... and these tools are completely not allowed) you will get to decide if and how you use them. I stay open to things like this though I rarely see use in them. With this particular tool, it seems potentially promising and it is growing my list. But you have to decide for yourself how and when to use such things. If/when you do ever recommend such things, I suggest you do so by transparently discussing the pros and cons as you'll notice I had done, rather than just blatently promoting about it. That way it is still value based in nature.
To attend Tuesday's Live Webinar "Class 2 of How I Built My First List," Marketing Merge Professional members can log into your Professional account and find the link near the top of the page in your back office.
In this 2nd class of the course we will give specific examples of how others are (and how YOU) can apply what we taught about 'list building' in the first class. We'll show you how to apply the strategies we covered in the first call but to YOUR business.
Twitter is another fantastic way to build and stay connected to your audience.
It's probably one of the easiest social marketing Web 2.0 sites to set up and start using.
As we should all know by now, building and communicating with an audience is the key to success in business. Social marketing helps build relationships with your audience.
That's the fundamental message in the new network marketing model (also called 'attraction marketing'). By building an audience (such as an email list) you're able to deliver ongoing information to your 'contacts' that is deemed valuable.
This builds you up as a trustworthy person to know, buy from, and do business with.
You can put your 'offers' in front of your audience.
Your audience is a real asset that follows you forever, regardless of whether or not your MLM company goes out of business or not.
Why NOW Is The Time for Twitter in Business & Networking (Play Video)
But building an email list is just one of many ways to build and communicate with your audience.
In the social Web 2.0 world, you can build a fan club (which is your 'audience') at many social marketing Web 2.0 locations also called social networking sites.
Here are just some of them you may know about:
Social book marking locations like Digg, StumbleUpon, etc.
Squidoo
Hub Pages
People can follow your blog posts with RSS
And these are just a few examples, which we've been teaching you inside Marketing Merge Professional.
Search for "Renegade University" on Google to get a free introduction to how to start using all of these synergistically together to build your audience bigger and faster.
Go Click by Click to Set Up Your Account (This Video is For Tech Challenged Newbies)
Another fantastic way to build your audience is by using Twitter.
Twitter is amazingly simple. It basically works like this:
I might send that to my email list, give it out in various blog posts like I just did, or share it at FaceBook, etc. When people go to that address they can quickly choose to 'follow' me on Twitter.
Getting Started With Twitter for Business, Networking, Lead Generatation & Attracting Sales
If someone follows you on Twitter it means that each time you send out an update about something, they will see it.
This is similar to a feature at Facebook where you Update everyone about what you're doing.
People who are already using Twitter can find you there. For example, if you choose to 'follow' other people, then their audience will see you. If they have seen your name or face before in the social web 2.0 world, they may click on it and decide to 'follow you.' Your audience grows.
If you post a good blog article, Squidoo lens, Hub Page or some other article or web post, you can post it there at Twitter very quickly. Everyone who is following you will see it. That means more traffic and exposure to that Blog post or article, which is what you want.
But even if you're not promoting something like an article (or whatever it may be) you can still send a message update out on Twitter from time to time that keeps your name and face in front of your audience.
Introduction to Twitter for Business and Networking (and Leads & Sales): Watch After You Have a Twitter Account to Get Going
Since those people who follow you on Twitter see your update when they log into their Twitter account, it's just more 'branding' exposure for you. I might let people know on Twitter that "I'm currently working from a nice coffee shop on my laptop off the Oregon Coast." Those who follow me on Twitter see that and think, "Hmm... he lives a cool lifestyle," and once more they see my face and name. While they peruse the Internet and they see an article with my picture and name again, they are more likely to read it.
The more people see you and hear from you--the more they are apt to buy from you or want to know more about what you offer.
Twitter is another great way to do that. And it's probably one of the most simplest of ways... it's very easy to sign up and use it.
So if you have a Twitter account, follow me by going to http://www.Twitter.com/MikeKlingler and stay connected to my updates and news on Internet Network Marketing.
If you don't have a Twitter account yet you can get one there as well.
Why NOW is a Very Good Time to Promote Twitter to Your Email List and On Your Blogs, Squidoo, etc...
Mike Dillard, of Magnetic Sponsoring, has one of the biggest lists in network marketing--who are learning Internet attraction marketing. His list is way larger than 100,000. I don't know exactly what it is but it's far bigger than that.
You want to connect with and 'service' his audience because they are the future leaders of the network marketing industry. You want to connect with them and collaborate with them.
By the way, Dillard wants you networking with those people on his list as well because that just adds more value to the entire growth of the industry.
Dillard just emailed his list of 100,000+ of these people about joining his Twitter.
So a giant number of people are learning about Twitter for the first time. Over the next days and weeks, this is a time to create blog posts, lenses, Hubs and content about Twitter.
This is the time to get your Twitter URL link out there.
I wrote an article recently about 'leveraging the launch of Black Belt Recruiting.' In that article I discussed how you can create content on certain topics in your target market that many people will 'all of the sudden' be searching for and talking about... to give you more exposure. This is another example of that kind of an opportunity.
So get a Twitter account if you don't have one. If you have one (or once you get one) start "following" lots of other people so their audience is exposed to you on Twitter (so your audience grows). Get on Mike Dillard's Twitter as well. You want to particularly network with those with large audiences.
Create content about Twitter, even if it's short and sweet so you can market it (as we teach at Marketing Merge Professional). That could get you ranking high on the search engines for search terms related to Twitter and network marketing, etc.
Do this stuff and your audience will continue to grow and you'll be positioned in front of this huge revolution as millions of people start looking to the Internet and seek out guidance from people like you.
Get your own Twitter account. If you have one, promote it to your email list and all possible audiences. Create content on it. Act quickly and you'll leverage the buzz that Dillard has started about 'Twitter,' which translates into building your audience BIGGER--and that's the goal.
Learn about Tweeter Getter, a new viral tool that builds your Twitter list.
Free Webinar Saturday, August 9th on "How to Use Twitter to Build a Huge Audience"
Click to read "Leveraging the Launch of Black Belt Recruiting -- Learn how to leverage 'news' and current events such as this situation here where Mike Dillard has sent something out about Twitter
Although we teach network marketing entrepreneurs how to attract leads for their business we have hundreds of people in traditional small businesses using our low cost training to use the internet to generate leads.
It's extremely important that you do NOT use content I've created on the Internet EVER.
This will penalize you on the search engines. If you have already done this it's early enough to correct it.
Using My Content in Your Emails...
You CAN use my Renegade University emails to create your own emails for your prospects.
If you're using sentences or paragraphs of it word-for-word, I suggest you quote me, since your prospects may have already seen that email from me. This is something you always want to do if you ever quote or refer to anyone's writing word-for-word.
If you're using my emails in this way, be straight forward about it and don't try to pass it off as if it were your own (if any part of it is word-for-word). It's not that I'm overly protective of my content... it's just good practice and it won't come off right if your prospects know I had originally written it (unless you state so).
If you use word-for-word elements in your emails, you are doing it for the purpose of simply reminding your prospects of a topic or event, or to highlight something you felt was important... or "just making sure they saw it."
Sending emails to your prospects is key to your success and if writing is a challenge (time wise or otherwise) I suggest this as a solution for you.
But using content I've created (even for the University) word-for-word in your Internet Marketing will penalize you with the search engines if you post it on a blog, Hub Page, Squidoo, etc.
What To Do If You Have Duplicate Content Already
If you have taken Internet content that I have (or from elsewhere) on the net and used it word-for-word I suggest you go back and change the wording significantly to differentiate the content from mine. Otherwise you're not going to benefit from your marketing.
What If It's Just a Paragraph--Do the Search Engines Penalize Me Then?
If your article is large enough with plenty of 'fresh new' content, and you are simply quoting a short paragraph you found (or you are referring to it in your article in some way), you're not going to be penalized.
But you still want to make it a habit of linking to the original article or page where you found the content (this benefits you with the search engines when they see you linking to other sites, particularly those with a lot of traffic or that discuss topics similar to yours).
More Clarification on HOW to Use My Content in Your Emails:
Following the suggestions above you can create your own emails out of the content I have emailed Renegade University members on training topics, events and other tips. You can then link your email (or refer to web sites you have out there such as your Blog, Hub Pages, Squidoo, etc). This drives more traffic to your Internet content and the search engines, as well as the social sites reward you for that.
Doing this also strengthen your relationship with your prospects significantly. You want to do this even if you have one person on your list. You have to start somewhere.... we all started there.
About the Challenge of Creating Content and the Challenge of Business in General...
First of all give yourself time and be reasonable about what you can accomplish based on your schedule. If you're a single mom with 3 kids and two jobs, it's going to take longer to work through this, vs. if you're retired and have 8 hours a day to get started. But here's what you want to remember. There is NO single better way to attract your life goals than right now on the Internet.
I am certain that there has ever been a time like this in the history of our culture where such a large number of people with difficult schedules and no extra income to invest could start a successful business in reality. It's because of the Internet's recent evolution where that every day people can create content online without highly evolved technical skill sets... so hold this in your mind and do what's necessary to seize this however you can, starting from where you're at.
It's still business and it's still going to be a lot of work.
You will never escape that. But this, without question, provides the most flexibility and the most leverage. Hold that in the front of your mind and get 'er done, starting from where you're at. It's how you'll get the life you deserve. There's no other way around it.
Hire Writers to Save Loads of Time...
Remember, you can Hire Writers to Create Internet Marketing Content for you... then you can turn their article into several articles by changing the wording (just be sure to change it significantly, using the original as your outline).
This is Part I of a III Part series to assist you with moving your life and business forward over the next 90 days. This is for members of the Marketing Merge 'Professional' level.
Each article 'part' in this series will include an assignment to move you forward quickly. This is action-oriented with laser focus, so you can properly utilize the resources around you to maximize results swiftly.